Mixpanel Pricing (2026)
Mixpanel is free to start. Product analytics platform for understanding user behavior and driving growth.
Plans listed by the maker
As published on the Mixpanel listing. Amounts are shown as written; check the maker's site for taxes, regional pricing and current promotions.
| Starter plan | Free |
| Second plan | Growth |
| Third plan | Enterprise |
How it compares
Across the 26 Data & Analytics tools on TechLogHub, 62% offer a free tier and the median published entry price is $15. Mixpanel is below the category median and has a free tier. Directory-wide, 53% of tools have a free tier and the median entry plan is $14.
Medians come from the TechLogHub pricing report, recomputed daily.
What similar tools charge
Ranked by similarity to Mixpanel (shared use cases, audience and stack), showing each tool's listed entry point.
| Tool | Free tier | Entry price | Plans |
|---|---|---|---|
| Bearing | $12 | Free: See what's happening. Includes 10,000 events/month, 1 site, and 12 months of data history. · Starter ($12/mo): Understand & act. Includes 100,000 events/month, 5 sites, and3 years of data history. Features include the AI Heading, weekly refreshed AI insights, textimes;<|channel>p>Bearing is the privacy-first analytics tool that tells you what to do next.</p> | |
| Amplitude | — | Free tier supports up to 10,000 monthly tracked users. | |
| LiteStats | €9 | Starter: €9/month for essential analytics, event tracking, up to 3 websites, and real-time visitors. · Pro: €15/month for event tracking, funnels, exports (CSV/JSON), and up to 10 websites. | |
| Linqry | $5 | Free · $5/month | |
| DataCrawlPro | $10 | Free instant preview of scraping exposure and AI-crawler preview (no credit card required) · Website Scraping Risk Audit: $10 after free preview confirmation · Custom quotes for full data extraction and Python scraper scripts | |
| AppRoast | $19 | Dev: $19/mo (billed monthly) or $209/year. Includes 10 roasts, 500 reviews per roast, and monitoring for 1 app. · Founder: $49/mo (billed monthly) or $490/year. Includes 25 roasts, 1,000 reviews per roast, and tracking of 3 competitors per app. · Team: $199/mo (billed monthly) or $1,791/year. Includes 75 roasts, 2,500 reviews per roast, monitoring for 5 apps, and priority support. |
Mixpanel pricing FAQ
Quick answers about Mixpanel's plans, free tier and billing
Does Mixpanel have a free plan?
Yes. Mixpanel lists a free tier. Plans listed by the maker: Free, Growth, Enterprise.
How much does Mixpanel cost?
Mixpanel starts at $0. The maker lists these plans: Free, Growth, Enterprise. An enterprise plan is also mentioned.
How does Mixpanel pricing compare with other Data & Analytics tools?
Across the 26 Data & Analytics tools on TechLogHub, 62% offer a free tier and the median published entry price is $15 per month. Mixpanel is free to start, below the category median and has a free tier.
What are cheaper alternatives to Mixpanel?
Bearing (free tier), Amplitude (free tier), Linqry (free tier), DataCrawlPro (free tier) are similar Data & Analytics tools listed on TechLogHub with a lower or free entry point.
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